I was an official ambassador for Dreamville Fest 2019, I used that opportunity to run a mini digital campaign of my own to sell tickets and generate possible sales leads for others.
Blog on website:>>>https://ourprophecy.com/dreamville-fest/
I decided to incorporate J Cole fan pages and groups on Facebook and IG to do most of my posting to. These are direct markets to his fans and all built out of love for J Cole. Original goal was to also to include YouTube and Spotify ads, on top of City Bus ads, but the funds fail through. So I stuck with Fan Page marketing.
I used memes, memes and selfies (in my experience) get more Post Reach then posting a flyer, not to mention the safety of not getting reported for spam for posting the same thing over and over again.
I made these two myself, memes asking question or giving an appearance of choice helps increase post reach as well.
I made a camera filter for the festival as well. Selfies get more post engagement then posting flyers for organic post reach in my studies.
Insights: Post Reach on all Post :
Website Traffic Generated:
948 total funneled website views
112 Camera Filter Views
Total Post Reach from IG and Facebook during mini campaign:103,244 ( 2 of the IG fan pages didn’t turn in their insights , also multiple group stories in 20 groups a day for the past week. So the number is higher, this is just documented numbers.
Mini Email List Generated from Website:
Desire Moore : email@example.com
Desiree Simmons : firstname.lastname@example.org
Jada Yeboah: email@example.com
Whitnee Lane: firstname.lastname@example.org
Angela Giovinazzo: email@example.com
Francesca Festagallo: firstname.lastname@example.org
Lashonda Evans: email@example.com
Samantha Graber: firstname.lastname@example.org
Jared King: email@example.com
Seema Aziz: firstname.lastname@example.org
Ryan Stokes: email@example.com
Michele Josey: firstname.lastname@example.org
Glen Thomas: email@example.com
Sold 14 tickets all together 1 JR VIP ticket